About us

TALENT, CONTENT & INFRASTRUCTURE: THE COLLECTIVE’S VISION
We believe that the management relationship is the most effective platform to develop talent, capitalize quickly on economic opportunities, build ownership in intellectual property, create direct relationships between artists and fans, and define success in the new entertainment economy. The Collective combines the “platform” of the artist relationship and a unique set of capabilities to create valuable assets and business opportunities.

TALENT:
The Collective manages musicians, film & television actors, screenwriters, comedians, and songwriters. With a roster of more than 100 artists, The Collective is in the business of the artist.

CONTENT:
The Content Division works closely with clients to develop media properties and other assets that extend brands and drive long-term value for talent and The Collective across multiple platforms.

INFRASTRUCTURE:
Marketing talent, developing content, and distributing directly to fans requires a diverse set of skills and resources. The Collective maintains a dedicated staff of professionals across the following capabilities: New Media, Sponsorship & Branding, Distribution, International, Radio, Tour Marketing, Music Publishing and Financing.

New Media
The Collective manages, develops and monetizes client digital assets and activities.

Sponsorship & Branding
The Collective utilizes corporate and industry relationships to connect talent and content with branding opportunities.

Distribution
The Collective leverages distribution partnerships to retain control of content while still accessing a broad retail footprint.

International
The Collective manages worldwide strategy and execution including partnerships with international content distributors and licensees.

Radio
The Collective increases radio reach, building crucial marketing driver for key demographics.

Tour Marketing
The Collective ensures that all aspects of an artist’s touring activity are well-organized and positioned for maximum impact and value.

Music Publishing
The Collective enables clients to retain control of their compositions while paying minimal fees for administration services

Financing
The Collective invests alongside clients to develop and increase ownership of client content.